Ski holiday company Sunweb decided to survey British skiers to find out how they’d save money on the slopes in the cost of living crisis.
Among the findings were that 5% would eat snow to save money buying water, 6% said they’d survive the week on crisps and 7% said they’d try mountain-top busking to earn a few Euros.
Sunweb surveyed 2,000 skiers to explore how the cost-of-living crisis is impacting this season’s plans, with almost two-fifths (38%) admitting that they expect it’ll impact them, but won’t be stopping them from heading to the mountains in search of fresh powder.
In other findings a quarter of those surveys said they couldn’t afford a holiday though but 38% said they’d go skiing whatever.
Almost one in five admit they’ll be avoiding après bars in favour of some better value booze from the supermarket
Over one in ten (13%) say that they’ll bring a packed lunch onto the slopes, while a savvy 16% are planning to buy all drinks from duty-free en-route to their alpine holiday, in a bid to save cash on the slopes this winter.
Borrow ski equipment from a friend or family member was the most popular money saver, noted by 35% of respondent while 26% said they’d book less extravagant accommodation and 25% believe all-inclusive accommodation with no not need to buy food and drink once in resort is their best bet.
“Eating snow isn’t exactly what we had in mind when we asked what money-saving initiatives people would be taking this winter season so they could still enjoy a snow holiday,” said Sunweb spokesperson Jack Bolus, who added, “With Sunweb, a lift pass is included in all our packages and our great value holidays will help Brits ensure they don’t accidentally eat any of the yellow stuff and can enjoy actual water instead!”
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