‘London Snow’ including the Slide2Sochi Roadshow hits Covent Garden this Thursday until Sunday, less than four months before the 2014 Winter Olympics.
The first ever ‘London Snow’ event, including the ‘Slide2Sochi Roadshow’, will turn Covent Garden into a winter wonderland, the organisers say, and gives people a chance to try skiing and snowboarding on a five metre by ten metre real snow slope from Thursday 24th October to Sunday 27th October.
Sponsored by Austrian ski resort Obergurgl-Hochgurgl, The Snow Centre at Hemel Hempstead, Snow+Rock and Snowsport England; London Snow and the Slide2Sochi Roadshow will bring the ski slope, which is made up of ten tonnes of real snow, into the centre of Covent Garden and give hundreds of people the chance to give skiing or snowboarding a go for the first time with a 15 minute TRY skiing or snowboarding session with fully qualified instructors.
London Snow and the Slide2Sochi Roadshow is part of a drive by Snowsport England to give more people the chance to get into skiing and snowboarding as excitement builds around the Winter Olympics which take place in Sochi, Russia next February.
The Slide2Sochi Roadshows are currently touring the country and have to date given hundreds of people the chance to try snowsports and once caught the bug, take up a GO SKI GO BOARD course which is a six hour all inclusive course which can be taken at any participating ski or snowboard centre in England.
Great Britain’s Halfpipe Snowboarder and Sochi 2014 hopeful Dom Harington will be opening London Snow including the Slide2Sochi Roadshow on Thursday as well as giving tips to the public alongside The Snow Centre’s ski and snowboard instructors. All participants will be given a goody bag courtesy of Snow+Rock and the chance to have their say on what they think about trying skiing or snowboarding in the GO SKI GO BOARD video gondola.
“Bringing the Slide2Sochi Roadshow into the centre of London is an exciting opportunity for us to spread the word about skiing and snowboarding, and by teaming up with London Snow, actually giving members of the public the chance to try snowsports for free. We hope that hundreds of people will get the chance to get on the slope over the four days and that many of them will decide to carry on at their local slope,” said Tim Fawke, CEO of Snowpsort England.
London Snow will take place in the East Piazza opposite the Royal Opera House with opening hours as follows:
Thursday 24th October – 11am to 7pm
Friday 25th October – 11am to 6pm
Saturday 26th October – 10.30am to 6pm
Sunday 27th October – 12 noon to 5pm
